Trend Micro bolsters its security offering with complete device and identity protection

Protects both traditional and smart devices, on-the-go and at home

SYDNEY, Australia – 19 August, 2021 – Trend Micro, a global leader in cybersecurity solutions, today announced Trend Micro Device Security Ultimate. The offering is the first-of-its-kind to protect PC, Mac, mobile phones, tablets, and smart home devices as one solution. It also brings together identity theft and dark web monitoring, WiFi protection, password manager and parental controls into one comprehensive offering, to keep individuals and families safe no matter where they are and what device they use.

Trend Micro Device Security Ultimate has been launched following research from Trend Micro which found that Australians are worried about the security of the smart devices they use every day, but continue to fall short when it comes to basic security hygiene.

Smart TVs were cited as the top concern, with one-in-three Australians (33 percent) worried about their security risks. This was followed by routers (27 percent), streaming devices (17 percent), and game consoles (15 percent). Despite this, only one-in-three (33 percent) change generic passwords or update the firmware on their devices, and just 13 percent replace outdated routers, leaving devices vulnerable to cyber risks such as viruses, malware, and ransomware. This can put sensitive personal information at risk and lead to significant financial and emotional strain.

The research also found that the rise in digital devices used by children is driving increased concerns for parents, and almost half (46 percent) are worried their kids are spending too much time online. When it comes to the content they are engaging with, 56 percent of parents are worried their children are exposed to risks online, and 52 percent are worried their kids are accessing inappropriate content on the Internet, including on popular apps such as TikTok.

“Australians are bringing more and more smart devices into their lives and homes, and while this allows us to access richer content, have better communication and achieve greater convenience, it also comes with an increased exposure to cyber risks,” said Tim Falinski, Managing Director, APAC, Trend Micro. “Trend Micro Device Security Ultimate has been designed with all of this in mind - security for the way we live today. Whether Aussies are worried about their passwords being hacked, identity theft, or their kids accessing inappropriate content, our new solution ensures that every device is equipped with complete protection against these threats both inside and outside the home.”

Trend Micro Device Security Ultimate offers:

Trend Micro Device Security Ultimate is available online and in-store at leading retailers.

 

 

About Trend Micro

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fuelled by decades of security expertise, global threat research, and continuous innovation, Trend Micro's cybersecurity platform protects hundreds of thousands of organisations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, the platform delivers a powerful range of advanced threat defence techniques optimised for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. With 7,000 employees across 65 countries, Trend Micro enables organisations to simplify and secure their connected world. http://www.trendmicro.com.au/

Media Contact:
Jacqui Cowell
jacqui.cowell@archetype.co